The owner of the well-known Jewellery in London wanted to relocate his business to a new location in town. They found the site in one of the most important street intersections in London: Oxford Street West and Wonderland Road North.
The building massing is conceived to interact with the context.
Playful massing, use of different finishes, and distinctive light towers create a brand-new identity for the store. In the interior, a luxurious space showcases and “provides their customers with the ultimate jewellery experience.”